PIT VIPER PRIVACY POLICY
Last Updated: September 12, 2025
Pit Viper, LLC (“Pit Viper,” “we,” or “us”) respects your privacy and is committed to protecting it by complying with this privacy policy (“Privacy Policy”). This Privacy Policy describes the type of personal information we may collect; who we may collect it from; and our practices for collecting, using, maintaining, protecting, and disclosing such personal information when you visit pitviper.com or any other website we own or license (collectively, the “Site”) or in connection with the products available on the Site (Site and products collectively, the “Offerings”).
Please read this Privacy Policy carefully to understand our policies and practices regarding your personal information and how we will treat it. If you do not agree with our policies and practices, you have the choice to not to provide us with your personal information. Except where applicable laws require otherwise, by accessing or using our Offerings, you agree to this Privacy Policy and consent to the collection and processing of your personal information as described in this Privacy Policy. This Privacy Policy may change from time to time. To the extent permitted by applicable laws, your continued use of our Offerings after we make changes is deemed to be acceptance of those changes, so please check the Privacy Policy periodically for updates.
When This Privacy Policy Applies.
This Privacy Policy applies to personal information we collect:
· on the Site;
· when you access or use the Offerings;
· when you interact with our advertising on third party websites;
· in email, text, and other electronic messages between you and us; or
· when you interact with our Offerings on third-party websites.
It does not apply to information collected by any third party, including through any application or content that may link to or be accessible from or on the Site.
Personal Information We Collect About You and How We Collect It.
We may collect several types of information from and about users of our Site, including:
· information by which you may be personally identified such as name, email, phone number, physical address, payment information, login information (username and password), or any other information which could be associated with or used to identify you;
· technical information about your internet connection, the equipment you use to access our Offerings, including usage details and IP addresses; and
· details of your visits to and usage of our Offerings including traffic data, logs, and other communication data and the resources that you access and use on the Offerings.
We collect this information:
· directly from you when you provide it to us; or
· as you access or navigate through the Site or the Offerings through data technologies such as through cookies and, subject to your prior explicit consent, tracking technologies.
Information You Directly Provide to Us.
The information we collect on or through our Site may include:
· information that you provide by filling in forms on our Site, including information provided at the time of subscribing to our email communication service or requesting further services;
· records and copies of your correspondence (including email addresses) if you contact us, including when you report a problem with our Offerings; or
· your responses to surveys that we might ask you to complete for research purposes.
Information We Collect Through Data Collection Technologies.
As you navigate through and interact with our Site, we may use data collection technologies, or other innovative technologies as they come out, to collect certain information about your equipment, browsing actions, and patterns, including:
· details of your visits to our Site, including traffic data, location data, logs, and other communication data and the resources that you access and use on the Site; or
· information about your computer and internet connection, including your IP address,
· operating system, and browser type.
The information we collect via client-side or server-side tracking may include personal information in which case, your prior explicit consent will be required. Subject to such consent, we may maintain it or associate it with personal information we collect in other ways or receive from third parties. It helps us to improve our Offerings and to deliver a better and more personalized service, including by enabling us to:
· estimate our audience size and usage patterns;
· store information about your preferences, allowing us to customize our Offerings according to your individual interests; or
· recognize you when you return to our Site.
The technologies we use for this data collection may include:
a) Strictly necessary cookies (or browser cookies). A cookie is a small file placed on the hard drive of your computer. You may refuse to accept strictly necessary cookies by activating the appropriate setting on your browser. However, if you select this setting, you may be unable to access certain parts of our Site. Unless you have adjusted your browser setting so that it will refuse strictly necessary cookies, our system will issue such cookies when you direct your browser to our Site.
b) Functional, performance and targeting cookies. Certain features of our Site may use local stored objects to collect and store information about your preferences and navigation to, from, and on our Site. In particular:
· If you consent to their use, functional cookies enable the Site to provide enhanced functionality and personalisation. They may be set by us or by third party providers whose services we have added to our pages. If you do not allow these cookies then some or all of these services may not function properly. If you consent to their use, Pitviper.com may also use these cookies to help keep track of items you put into your shopping cart including when you have abandoned your cart and this information is used to determine when to send cart reminder messages via SMS.
· If you consent to their use, performance cookies (including web beacons) enable us to monitor and improve the performance of our Site. For example, they allow us to count visits, identify traffic sources and see which parts of the site are most popular.
· If you consent to their use, targeting cookies may be set through our Site by our advertising partners. They may be used by those companies to build a profile of your interests and show you relevant adverts on other sites. If you do not allow these cookies, you will experience less targeted advertising.
Third Party Use of Data Tracking Technologies.
Some content or applications on the Site are served by third parties. These third parties may use cookies alone or in conjunction with web beacons or other tracking technologies to collect information about you when you use our website. The information they collect may be associated with your personal information or they may collect information, including personal information, about your online activities over time and across different websites and other online services. They may use this information to provide you with interest-based (behavioral) advertising or other targeted content, if profiling technologies have been activated.
The above excludes text messaging originator opt-in data and consent; this information will not be shared with any third parties.
If you consent to such uses, the Site also uses third-party analytics tools, each of which uses cookies or other tracking technologies to help us analyze how users interact with and use the Offerings, compile reports on activity, and provide other services related to activity and usage. These tools may collect information such as your IP address, time of visit, whether you are a return visitor, and referring website.
No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties. See our mobile terms here: https://pit-viper-1.myklpages.com/p/mobile-terms-of-service
How We Use Your Personal Information.
We use personal information that we collect about you or that you provide to us, for the following reasons:
· to present our Offerings and its contents to you;
· to provide you with information, products, or services you request from us;
· to fulfill any other purpose for which you provide it;
· to provide you with notices (subject to your prior consent if required by applicable law);
· to carry out our obligations and enforce our rights arising from any contract entered into between you and us, including billing and collection;
· to notify you about changes to our Offerings or any products or services we offer or provide through it (subject to your prior consent if required by applicable law);;
· any other way we may describe when you provide the information; or
· for any other purpose with your consent.
Who We Share Your Personal Information With
We may disclose personal information that we collect or you provide as described in this Privacy Policy:
· to contractors, service providers, and other third parties and who are bound by contractual obligations to keep personal information confidential and use it only for the purposes for which we disclose it to them;
· to a buyer or other successor in anticipation of or in connection with a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of Pit Viper’s assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in which personal information held by Pit Viper is among the assets transferred;
· to fulfill the purpose to which you provide it;
· for any other purpose disclosed by us when you provide the information; or
· with your consent.
We may also disclose your information:
· to comply with any court order, law, or legal process, including to respond to any government or regulatory request;
· to enforce or apply our Terms of Use or other agreements, including for billing and collection purposes; or
· if we believe disclosure is necessary or appropriate to protect the rights, property, or safety of Pit Viper, our users, or others.
We may disclose aggregated and anonymized information about our users or information that does not, in any way, identify any individual user, without restriction. We may use that aggregated information to enhance and personalize your experience with us, to communicate with you about products, services, and events that may be of interest to you, for promotional purposes, and for other purposes described in this Privacy Policy.
Your Personal Information may be held in locations other than your province, territory, state, or country of residence, including in Canada and the United States. If you are a resident of Quebec, your personal information may be disclosed outside of Quebec.
How We Protect Your Information.
We have implemented measures designed to secure your personal information from accidental loss and from unauthorized access, use, alteration, and disclosure. All information you provide to us is stored on our secure servers behind firewalls.
The safety and security of your information also depends on you. Where we have given you (or where you have chosen) a password for access to certain parts of our Offerings, you are responsible for keeping this password confidential. We ask you not to share your password with anyone.
Unfortunately, the transmission of information via the internet is not completely secure. Although we do our best to protect your personal information, we cannot guarantee the security of your personal information transmitted to our Offerings. Subject to any legal obligation to which we may be subject, any transmission of personal information is at your own risk. To the fully extent permitted by applicable laws, we are not responsible for circumvention of any privacy settings or security measures contained on the Offerings.
Retention of Your Information.
We will keep your personal information for as long as it necessary to provide the Offerings to you. Thereafter, we will keep your personal information for as long as is necessary:
· to respond to any questions, complaints, or claims made by you or on your behalf;
· to show that we treated you fairly; or
· as permitted by applicable laws.
Your Choices About Your Information.
We strive to provide you with choices regarding the personal information you provide to us. Below are options for your personal information.
Tracking Technologies.
You can set your browser to accept all or some browser cookies, or to alert you when cookies are being sent. If you use the default options, in which cookies are disabled, please note that some parts of the Offerings may then be inaccessible or not function properly.
Third parties may provide you with ways to choose not to have your information collected or used in this way.
Our Marketing to You.
If you no longer wish to receive our marketing emails, you may unsubscribe by following the unsubscribe instructions at the bottom of the email or by contacting through the contact information in the How to Contact Us section at the bottom of this Privacy Policy. To the extent permitted by law, you may continue to receive service-related and other non-marketing emails.
If you choose to opt-out of targeted advertisements to which you have previously consented, you will still see advertisements online but they may not be relevant to you.
Your rights.
Depending on applicable laws, you might have the right to obtain access to, or rectification of your personal information, the right to withdraw your consent (if any), the right to request the deindexing of your personal information, and the right to data portability by, namely, receiving a copy of all personal information that we have about you in a structured, commonly used and machine-readable format. To exercise any of these rights (to the extent available), please contact us as set forth in the Section “How to contact us”.
Without limiting the above, you can review and change your personal information by accessing your account on the Site. You may also send us an email at privacy@pitviper.com to file a complaint or to request access to, correct or delete any personal information that you have provided to us. We cannot delete your personal information except by also deleting your user account. We may not accommodate a request to change information if we believe the change would violate any law or legal requirement or cause the information to be incorrect.
Links to Other Websites and Offerings.
We are not responsible for the practices employed by third party websites, applications, or services linked to or from our Site. We recommend the user review the Privacy Policies of other third-party websites, applications, and/or services applications before authorizing a third-party access to your data.
Children Under the Age of 13/Persons under the age of majority.
Our Offerings are not directed at or intended for children under 13 years of age or persons otherwise under the age of majority (collectively, “Minors”). No Minor may provide any information to or on the Site. We do not knowingly collect information from Minors. If you are a Minor, do not use or provide any information on the Site or on or through any of its features/register or in connection with the Offerings. If we learn we have collected or received information from a Minor without verification of parental consent, we will delete that information. If you believe we might have any information from or about a Minor, please contact us through the information at the How to Contact Us section at the bottom of this Privacy Policy.
Changes to Our Privacy Policy.
If you do not agree to this Privacy Policy or any of our other policies posted on the Site, do not provide us with your personal information.
In our sole discretion, we may revise this Privacy Policy from time-to-time. The Last Updated date is set forth at the top of this page. All changes are effective 15 days after the Last Updated date for current users and immediately for new users. Your continued use of the Offerings following the posting of this Privacy Policy means you accept and agree to the Privacy Policy. Additionally, we will notify you of changes via email.
How to Contact Us.
To ask questions or comment about this Privacy Policy and our practices in general, you can contact our privacy officer as follows::
Email: privacy@pitviper.com
Phone: 801-769-2113
Postal Mail: 159 W Haven Ave., South Salt Lake City, UT 84115